Beauty Industry

Kane Lim Joins Rihanna’s Fenty Family as Exclusive Ambassador

Will star in a brand-new campaign that debuts in Sephora Singapore’s flagship Ion Orchard store in May 2022.

Author Image

By: Charlie Sternberg

Associate Editor

Entrepreneur, philanthropist and star of Netflix’s Bling Empire, Kane Lim, has joined Rihanna’s Fenty Beauty and Fenty Skin as an exclusive ambassador. Lim has also become the face of a brand-new campaign that debuts in Sephora Singapore’s flagship Ion Orchard store in May 2022.
  
“I feel very humbled and grateful to be partnering with Fenty Beauty. I have to pinch myself to even think that I am partnering with such an iconic brand founder and brand. I’ve always looked up to Rihanna – not just for her music but as a person. I love that she is unapologetically herself and really ‘sees’ everyone, regardless of their race, background, religion. I love that as an Asian man, I’m able to join forces with a brand created by such a strong black woman. I love the significance of that partnership and the strength of that community,” says Lim.
 
Kane’s Fenty Face campaign will showcase Lim wearing the following Fenty Skin and Fenty Beauty products:
 

  • Fenty Skin Total Cleans’r Remove-It-All Cleanser
  • Fenty Skin Hydra Vizor Invisible Moisturizer Broad Spectrum SPF 30 Sunscreen
  • Fenty Beauty Eaze Drop Skin Tint in #10
  • Fenty Beauty Liqud Killawatt Fluid Freestyle Highlighter in Hu$tla Baby 2.0
  • Fenty Beauty Brow MVP Sculpting Wax Pencil & Styler in Medium Brown
  • Fenty Beauty Gloss Bomb Universal Lip Luminizer in Fenty Glow

Keep Up With Our Content. Subscribe To Beauty Packaging Newsletters